Say one finding from your investigation in a single sentence. Then think of a short clip that made you stop scrolling. What happened in the first three seconds?
Hook-first means the first three seconds give the finding or a sharp question, before any background.
Captions are the spoken words shown on screen, so a video still works with the sound off.
A takeaway is the one thing you want people to remember.
Publishable quality means clear sound, readable text and a finished file. You don't have to post it online.
Pick one today: a tall 9:16 video or an audio clip. Keep either one between 30 and 90 seconds.
Use this finding for practice.
Finding: Several Dublin café ads listed €15.50–€17.00 per hour for weekend barista shifts, above the adult national minimum wage.
Hook: Weekend barista ads in Dublin were listing above minimum wage.
Close: So what? If you price a side hustle, check live ads, not last year's rumour.
Watch your teacher make a short vertical video first. Then follow the steps below with the practice finding.
Or record a 30 to 90 second audio clip with your hook, the finding and a clear close. Save it in {{code:Project_Portfolio/09_specialism/sm4/}} as {{code:sm4_audio_practice.mp3}}.
If you used the practice finding, keep the practice file name and tell your teacher.
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